Build Your Team. Track Their Performance. Scale What Works.

We build and manage offshore teams for sales, lead follow-up, customer service, and back-office operations — with the people, management, and KPIs to show you exactly what's working.

Managed teams

More Than Agents. A Managed Team.

Hiring offshore employees is easy. Building a team that actually performs is harder.

Scaling Squad handles the recruiting, training, management, performance tracking and ongoing optimization — so you aren't left managing a group of disconnected agents yourself.

We build the team around the work you actually need done, establish the KPIs that matter, and continuously measure performance.

01

Recruit

Find the right people.

02

Train

Train them around your process.

03

Manage

Dedicated management and accountability.

04

Measure

Track the KPIs that actually matter.

05

Coach

Identify performance problems and improve them.

06

Scale

Add capacity when the numbers justify it.

Flagship service · Lead follow-up

You Paid for the Lead. We Make Sure Someone Calls It.

Getting a lead is only the beginning.

If nobody calls it, follows up, qualifies it, and moves it forward, you didn't really buy revenue — you bought a name and a phone number.

Our lead follow-up and opener teams are built to make sure opportunities don't sit untouched.

  1. Lead
  2. Call
  3. Contact
  4. Qualified
  5. Transfer
  6. Deal
  7. Collected Revenue

We don't just track how many calls your team makes. We track what those calls produce.

Build My Lead Follow-Up Team
The numbers that matter

Don't Tell Us What's Working. Show Us the KPI.

Every business has different numbers that matter. Our job is to identify the bottleneck, measure it, and improve it.

CPL
Cost Per Lead

How much are you paying to generate an opportunity?

CPT
Cost Per Transfer

How much does it cost to get a qualified opportunity to the salesperson?

CPA
Cost Per Acquisition

How much does it actually cost to produce a customer?

LTV
Lifetime Value

How much revenue does that customer ultimately produce?

These numbers allow us to work backward through the operation and identify where money is being lost.

The KPI tells us where to look.

  • Sometimes the problem is marketing.CPL
  • Sometimes it's lead quality.CPL · CPT
  • Sometimes it's the opener.CPT
  • Sometimes it's sales.CPA
  • Sometimes it's retention.LTV
Illustrative example

See What Your Team Is Actually Producing.

Opener team · Weekly performance Illustrative example
Calls4213 team members
Contacts16138% contact rate
Qualified3522% of contacts
Transfers2057% of qualified
Deals945% of transfers
Illustrative example of per-person KPI reporting
AgentCallsContactsConversationsQualifiedTransfersDeals
Agent A14254311273
Agent B1284927952
Agent C15158341484
Team Total4211619235209

Illustrative example — not actual client data. Figures are shown to demonstrate the reporting format.

CPLCPTCPALTV Contact RateTransfer RateClose RateCollected Revenue
AI + people + data

AI Where It Helps. Humans Where They Win.

AI can create enormous leverage. But not every business problem should be solved with automation.

Some tasks are perfect for AI.

Some require human judgment, conversation, follow-up, relationships and accountability.

We use technology where it creates leverage and people where people produce better outcomes.

Then we use the data to determine what actually works.

AI

  • Automation
  • Speed
  • Consistency
  • Data processing
  • Workflow optimization

People

  • Conversation
  • Judgment
  • Follow-up
  • Relationships
  • Sales
  • Customer interaction

Data

  • Measure
  • Compare
  • Test
  • Improve
  • Scale

We don't assume. We test.

People. Technology. Data.

People

The people doing the work.

Technology

The tools that create leverage.

Data

The numbers that tell us what works.

People execute. Technology creates leverage. Data tells us what works.

Solutions

What Can We Build For You?

Lead follow-up specialist on a call, taking notes

Lead Follow-Up & Opener Teams

Call new leads, follow up with older leads, qualify opportunities and transfer qualified prospects.

Sales support team working together

Sales Support Teams

Appointment setters, SDRs, sales support and other revenue-focused roles.

Customer service team members working through an account together

Customer Service Teams

Inbound support, follow-up, customer communication and retention support.

Back-Office Teams

Administrative, data, bookkeeping and operational support.

Specialized Teams

Specialized talent for specific operational requirements where applicable.

How it works

From Staffing to Performance Management

01

Tell Us What You Need

Tell us what work needs to be done.

02

Build the Team

We recruit and train the people required.

03

Define the KPIs

We establish the numbers that determine success.

04

Manage Performance

Managers monitor performance, coach the team and identify bottlenecks.

05

Scale What Works

Increase capacity, change the process or adjust the team based on the data.

Build My Team
Case studies

Problem. KPI. Decision. Result.

The Problem▸ The KPI▸ The Decision▸ The Result▸ The Verdict▸ The Lesson
Case study

Express Mortgage

Verdict: Pass
The Problem
Mortgage loan officers were producing approximately 5–6 deals per month.
The KPI
Deals per month
The Decision
Improve follow-up and sales support without increasing advertising spend.
The Result
Before5–6 deals/month After9 deals/month
The Verdict
Pass
The Lesson
Better execution can sometimes create more revenue without increasing lead spend.
Output

Your Business Doesn't Need More Employees. It Needs More Output.

Adding people doesn't automatically create growth.

The question is:

What are those people actually producing?

That's why we don't stop at staffing.

We track performance, identify bottlenecks, coach teams and use the numbers to determine what needs to change.

About

We Know What It Takes to Build and Manage Teams.

Alex Gold built call-center and sales operations from the ground up and learned the same lesson repeatedly: Hiring people is only the beginning. The real challenge is knowing what they're producing, where the bottlenecks are, and what needs to change.

Scaling Squad was built around that philosophy. We combine people, technology and data to build teams that businesses can actually manage and measure.

A manager reviewing work with a team member while the team works
  • Built and managed offshore operations
  • Experience across multiple countries
  • Sales and customer-service operations
  • Recruiting and training
  • KPI-driven management
  • Process optimization
  • Performance management

The Dataholic Philosophy

Inspect what you expect.

We don't rely on opinions to determine whether an operation is working. We establish the KPI, measure the baseline, make the change, track the result and decide what happens next.

Visibility

You Shouldn't Have to Wonder What Your Team Did Today.

You should know what your team was supposed to accomplish, what they actually accomplished, and where performance is breaking down.

Business owner checking team performance on a tablet while the team works
  1. 01Daily Activity
  2. 02Weekly KPIs
  3. 03Manager Reviews
  4. 04Performance Coaching
  5. 05Process Documentation
  6. 06Escalation
  7. 07Continuous Improvement
Resources

Resources

  • The Four Numbers Every Sales Operation Should Track
  • How to Find the Bottleneck in Your Sales Funnel
  • Why More Leads Do Not Always Create More Revenue
  • What to Measure Before Growing Your Team
  • The Difference Between a Sale and Collected Revenue
  • How to Know Whether Your Team Is Actually Performing
The Scaling Squad newsletter

Get the KPIs in Your Inbox.

Real breakdowns from real operations: the problem, the KPI, the decision, the result — and what the numbers said.

  • How teams are built, measured and improved
  • Lead follow-up and funnel bottleneck breakdowns
  • New resources as soon as they're published

No spam. Real numbers only.

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Real breakdowns from real operations — what was tracked, what changed, and what the numbers said.

Ready?

Ready to Build a Team That Actually Produces?

Tell us what you need done. We'll help determine the people, process and KPIs required to build it.

Build My Team Talk to Our Team